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Women's Expert Advice

The know-how guide to helping you achieve the perfect fitting bra, most comfy panties, slimming shapewear, and everything in between.

Introducing the It Girl Collection

If you crave cute and fashionable underwear, check out the It Girl Collection from Freshpair! We offer plenty of different styles including the latest bras, panties, swimwear, and more. You can also shop hot brands like Calvin Klein, Free People, Champion, and others.

Women's 2019 Black Friday at Freshpair

Why run wild with holiday shoppers and leave your tasty family dinner behind when you can enjoy an incredible sale in the comfort of your home? Freshpair's Black Friday 2019 Sale has everything you need to feel cozy, warm, and festive! 

Empower Yourself with Breast Cancer Awareness

As the leaves change to warm autumn colors, women all across the nation are trading in their fall fashion for a bolder, and brighter hue: PINK! Think pink with Freshpair and Wacoal by participating in their annual Awareness campaign. Your purchase can help support groundbreaking research, trails, & so much more!

Top 5 Wacoal Bras You Need Right Now

We’ve gathered the top 5 everyday bras from Wacoal to keep you comfortable, confident, and stylish all day long. From brunch to date night, we’ve got you covered. Trust us. You’ll fit right in.

The Best Black Friday Deals for Women

Whether it's a sexy new bra or your favorite pair of panties, Black Friday is the best time to snap up your essentials at reduced prices.

Top 5 Back to School Must Haves

Summer’s almost up - It’s time for back to school shopping! Whether you’re getting ready to head back to campus or updating your essentials before fall sneaks up on you, Freshpair has everything you need to get back to school ready this season.

Best Bras for Full Busted Women

Don’t sacrifice your style by wearing ill-fitting, unattractive bras! Freshpair will help you find sexy and supportive styles for every full busted woman.

How To Choose Everyday Brief Panties

Featuring countless new brands and styles, Freshpair is your one stop shop for everyday panties and intimates. This beautiful selection of briefs offer no visible panty lines, lovely style, and all day comfort fit for any look.

Best Summer Bras

Time to pick out your favorite shorts, skirts, and sandals. But WAIT! In all this excitement, we forgot about one essential item: YOUR BRA! The harsh heat can make you uncomfortable. Nothing ruins your day faster than sweating through your favorite look.

2018 Spring Break Swimsuit Trends

Winter is finally coming to a close, despite Punxsutawney Phil’s best efforts to keep the cold coming. On the other side shines the sunny, sandy beaches of spring break!...

Women’s Cold Underwear Guide

Winter is here once again, and for many of women that means months of trying to figure out how to walk outside and not completely freeze while still looking stylish. 

The Right Women’s Sports Underwear

For the women out there busting their butt to get and stay in shape, exercising can present a whole new set of struggles when it comes to finding comfortable workout underwear.