This year's National Underwear Day was August 5, and we celebrated the entire month of August with exclusive sales and a 5,000 pair underwear giveaway!

When Freshpair burst out with the first National Underwear Day 9 years ago...
it was to shout out loud that underwear isn't just the first thing you put on and the last thing you take off, but the most important thing you wear all day (that was actually our motto). So we used last year's National Underwear Day to put an end to this fit free-for-all and give you a brand new style and fit. Instead of our usual bash in the Big Apple, we turned Freshpair.com into an online underwear extravaganza - dropping our pants and prices to show you our underwear, a collection of brands & style so big it makes your favorite store look like an underwear drawer.

We gave away 5,000 pairs of free underwear in 2010, and in 2011 we did it again! We gave away 5,000 pairs of free underwear from brands like Calvin Klein, Wacoal, 2(x)ist, b.tempt’d, Le Mystere, Clever, C-IN2, Cocksox, Elle Macpherson, Go Softwear, Papi, Vanity Fair and many more!