A Well-Suited Swim

Ready for the unofficial kickoff to summer? Since we’re entering bikini season, we thought this would be a great time to share a few pointers on the do’s and dont’s of men’s swimwear.

Onia Swimwear for Men

Onia Swimwear for Men

This summer, ditch the baggy boardshorts that hang below your knees (this tanline doesn’t work on any body type) and opt for something a bit more sophisticated and stylish.

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Get Intimate With Jenna Leigh

Whether you’re in the market for beautiful designer lingerie, or scouting for pretty bras and panties to add to your Pinterest lingerie wishlist board, now’s the perfect time to familiarize yourself with Jenna Leigh Lingerie. We recently had the opportunity to have an exclusive chat with Ms. Jenna Leigh about her collections, inspiration, and success.

Kim Kardashian wearing Jenna Leigh Lingerie in September 2010 Allure Magazine Spread

Kim Kardashian wearing Jenna Leigh Lingerie in Allure Magazine, Sept 2010

·         Jenna Leigh Lingerie launched only four years ago and has already had great success in establishing itself as a major contender in the intimates industry. That’s a great achievement! Did you expect such a big response this quickly?

I did not expect this big of a response so quickly. I think the overly positive response really showed that there was something “special” missing in the intimates marketplace in America. Magazine editors, boutiques, department stores, websites, celebrities, continue to flock towards the brand and every day I still pinch myself and say “is this real”?

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Bust-Out With Bra-Vado!

Spanx Bra-llywood Bra

Spanx Bra-llywood Bra

Online, we can all pretend we’re as svelte as the Olson’s, but let’s face it, in the real world most of us are all too familiar with back fat. We celebrate the natural female figure, but we certainly aren’t opposed to a lil’ smoothing help from shapewear superstar, Spanx. The Spanx Bra-llywood Hills Bra will make you feel red-carpet-ready with its scoop back, which helps reduce the appearance of creases…the only mounds you’ll see here are your very own rolling Bra-llywood Hills. The bra cups are engineered to lift your breasts and create a more narrow profile.

Spanx Bra-Vo Back Smoothing Bra

Spanx Bra-Vo! Back Smoothing Bra

Ready for an encore? Be prepared to receive a standing ovation and take a bow without flashing your intimates in the Spanx Bra-Vo. Though it offers a plunge neckline, the Spanx Bra-Vo still offers plenty of cup coverage, so you don’t have to worry about a wardrobe malfunction. The Bra-vo Back-Smoothing Bra (like the Bra-llywood Hills Bra) offers a higher back (unlike the Bra-llywood Hills Bra) in a mesh fabric which allows breathability for all-day comfort. Yes, it is an underwire bra, but it’s concealed so you won’t get that terrible, digging sensation.

Both of these smoothing Spanx bras are Freshpair Women’s Buyer, Jenna Rease’s, current picks. Do you have a favorite shapewear bra? Share your own bra reviews with us in the comments!

Briefs VS Briefs – Round 1: Fly-Front Briefs

mens fly front briefs

Vintage fly-front briefs VS the Diesel Blade Mohawk Brief

That age-old battle, boxers vs. briefs, is as outdated as your grandfather’s underwear. Today’s wide range of men’s underwear styles, fabric options, color, prints and fit are so vast that it can be difficult to find a pair that suits you.

The men’s briefs customer is loyal, but this style has garnered a less-than-favorable reputation over the decades from those who grew up in ill-fitting, unattractive briefs purchased by their mothers (no offense mom’s!). So, we will be taking a blow-by-blow look at this classic style, starting with fly-front briefs.

mens fly front briefs

Diesel Fresh & Bright Blade Brief, Tommy John 360 Sport Brief, Hugo Boss Micro Modal Brief

You’re already conjuring images of your father’s underwear drawer, aren’t you? Traditional, fly-front briefs have waned in popularity since their heyday in the early 80’s (Tom Cruise in Risky Business), but there are many good reasons to give this style a second glance. First of all, the fabrics have improved. Take a look at the Hugo Boss Micro Modal Traditional Brief. With its luxuriously soft and silky modal fabric, it’s no surprise that this sophisticated style gets such great customer reviews. And the stretchy modal material will prevent these briefs from turning into a saggy, baggy mess. Still not convinced? Perhaps the Tommy John 360 Sport Brief will change your mind. Available in five color options, and with contrast color details, this sporty brief gets major points for style factor. The utility pocket is an added bonus with room for cash or keys and the contour pouch provides more support than many fly-front briefs. The horizontal fly is great for a quick-draw, or if you’re left-handed. Not into sportswear? The Diesel Fresh and Bright Blade Brief is a cotton fly-front brief, but the modern styling and handful of color options and contrast trim make these low rise briefs anything but traditional.

Stay tuned as we delve into cut, color, pouches and prints!

Wacoal’s Best Reviewed Bras

42% of Freshpair’s Facebook fans said they were willing to write product reviews when they have a strong opinion about an item. And with such a loyal brand following as Wacoal has, it comes as no surprise that Wacoal bras are some of our top-rated bras. If you’re hesitating about your next bra selection, customer reviews are a great way to gauge whether or not a product will work for you. Just keep in mind that everyone fits bras differently, and some of you may be in dire need of a fitting (if this is the case, do yourself a major favor and check out the At Home Bra Fitting program).

wacoal bodysuede ultra full figure seamless wire bra

Wacoal Bodysuede Ultra Full Figure Seamless Wire Bra

With a whopping 204 reviews and a 4 ½ star-rating (out of 5), the Wacoal Bodysuede Ultra Seamless Wire Bra is customer-rated as one the best bras. See what one of your fellow shoppers is saying about this full-figured style:

I like how the underwire is not so high that it pokes you in the armpit!!! The straps are centered in the middle of the cup therefore they do not slip down. This is the best bra I have ever owned and love how soft and rounded I look!!!

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Etiquette For Your Top Drawer

You don’t have to be familiar with an ascot or a tie bar to wear Etiquette socks. They are, after all, classic styles with a modern twist. The carefully crafted, no-frills design truly makes the perfect accent to any outfit. Etiquette underwear are made of a luxurious, soft, organic stretch cotton that will add a touch of sophistication to your underwear drawer.

We recently had the opportunity to chat with Etiquette Clothiers.

Etiquette mens briefs

Etiquette men's briefs

·         We’re seeing a resurgence of classic style, not only in fashion, but in everything from pop culture (Mad Men, anyone?) to neighborhood whisky bars. Do you feel this presence was missing in the intimates industry before Etiquette?

We feel that with this resurgence of classic style comes a resurgence of quality product. Etiquette Clothiers has made a sincere proposition to the intimates market, maintaining the idea that a quality product with timeless appeal trumps all.  The globalization and accessibility of business today makes it easy to lose focus on what really matters – sourcing the highest quality materials, focusing on detail, comfort and fit and then bringing it to the market at an affordable price.

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Get a GRIP!

CIN2 Grip

C-IN2 Grip Underwear and T-Shirts

C-IN2 Grip men’s underwear is now available! A sexy underwear and t-shirt collection made for athletic men, but really suitable for any man. The moisture-wicking fabric will keep you dry whether you’re working out at the gym or lounging about in the sun.

Check out this behind the scenes C-IN2 Grip Video to catch a glimpse of the new athletic collection in action! And check out our recent interview with C-IN2 Designer Greg Sovell if you haven’t already.

Confessions of a Women’s Merchandising Assistant

Curvy Kate lingerie bras and panties

Curvy Kate lingerie bras and panties

I have a confession: I pick my underwear out before I pick out my clothes each day. Sometimes the bra first, sometimes the panties, but I will skip wearing that new dress if it does not match my lingerie for the day. Being full-busted, I used to have trouble finding bras in my size, let alone bras pretty enough to sway my daily clothing selections. That has long since changed. With the growing popularity of lingerie brands designed for us D+ girls, I have amassed quite the expansive collection. But even now that I am an intimates-hoarder, I have recently felt like I was missing something in my wardrobe. I have practical, efficient and sleek, I have bold, bright, and daring, I have luxurious, glamorous, and detailed, and I have retro and sassy. But I was missing sweet, soft, and fun. Enter Curvy Kate, the ultimate in girly-girl lingerie. Its playful, feminine design has just the right balance of lace, frills, dots and bows, yet is strong, supportive and up-lifting. Continue reading

Exclusive: Cover Male Interview

We recently had a chance to chat with Cover Male Creative Director, Tarek Al-Halabi about inspiration behind the sexy new men’s underwear brand.

Cover Male men's underwear

·         Cover Male, which just launched in January, has already had a great response from consumers. What do you think sets Cover Male apart from other sexy men’s underwear brands?

As Cover Male’s Designer, one of the main things that I try to concentrate on is always having that touch of elegance and sophistication in every single piece designed, not only to create timeless and classic undergarments for the modern male, but to create/boost the self-confidence and self-satisfaction that every man deserves. I believe that Cover Male works well on portraying these elements with its bold colors and modern cuts; making Cover Male the new “it” and “must-have” brand of the year.

Keep reading for more photos and to find out what Cover Male has in store for the summer! Continue reading

Bring On Underwear Subscriptions

So, you already have a favorite style of underwear. Why can’t companies just remember what you buy and send it to you automatically on a scheduled delivery? Well, Freshpair can! No need to wait until those elastic bands are shot, the colors have faded, and there are more holes in your undies than in the plot to the 2006 Solange flick, Bring It On 27. While there are a few companies out there that offer women’s underwear subscriptions & men’s underwear subscriptions, few offer the wide selection available at Freshpair.

Stay on top of your panty game

Stay on top of your panty game

Basically, any style that isn’t a seasonal style can be scheduled for regular deliveries. If you’re hard on your underwear, you can schedule shipments as often as once a month. If you have a larger rotation of underwear and wash according to the care instructions on the label, you can schedule deliveries up to 1 year apart. Continue reading to learn how!

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